UX/UI & Product

Designer

I design intuitive digital products that simplify complexity and elevate user experiences.

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HEY THERE!

I’m Kelly Johnson

I’m a UX/UI Product Designer with 12 years of experience creating intuitive digital products for web, mobile, and enterprise platforms. With a BFA in Graphic Design from Norfolk State University and a Certificate in Web Application Development from Boston University, I combine creativity with technical expertise to design user-centered, scalable solutions. Skilled in Figma, Sketch, Adobe Creative Cloud, Miro, and Jira, I specialize in user research, wireframing, prototyping, and design systems to deliver accessible, engaging experiences that balance business goals with customer needs.

My UX Playbook

  • Research

    Aligning business goals and customer needs through research, competitive analysis, and stakeholder interviews to define success metrics.

  • Define & Ideate

    Mapping user journeys, sketching early concepts, and exploring feasible directions with cross-functional partners.

  • Wireframing & Information Architecture

    Establishing structure with low-fidelity wireframes, developing navigation patterns, and validating ideas with feedback.

  • Visual Design & Prototyping

    Applying design systems, building high-fidelity prototypes in Figma, and testing usability across devices.

  • Testing & Iteration

    Conducting usability tests, identifying edge cases and accessibility needs, and refining designs for clarity and efficiency.

  • Handoff & Launch

    Delivering annotated specs, supporting developers during build, and monitoring performance to inform future iterations.

PROJECTS

CASE STUDY

Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.

  • Point Redemption Slider

    Make point redemption intuitive by removing complex math, preventing errors, and creating a seamless path to apply rewards during checkout.

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  • Homepage & Sitemap Redesign

    Transform a text-heavy, disjointed website into a clean, user-friendly experience with clear pathways for finding information.


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  • Checkout & Payment Flow

    Ensure a frictionless checkout by simplifying payment options, reducing failed transactions, and building user confidence in FordPay.

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  • Authenticated Homepage

    Design a homepage that prioritizes the most relevant account details, guiding customers to key actions quickly while ensuring consistency across both web and mobile platforms.

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Contact us.

email@example.com
(555) 555-5555

123 Demo Street
New York, NY 12345